
When the surprise is part of the trip
Over the past few years, several travel agencies have specialized in mystery travel. These new offers tell us a lot about the future of tourism and the current motivations of travelers.
The Headerpop team observes trends from here and elsewhere to bring new ideas and inspiration to the agency's projects. We share on our blog the new lifestyle trends, sustainable uses, new kinds of travel or digital tools that have challenged us. Are you interested in these topics? Follow us and don't hesitate to contact us to find out more.
Over the past few years, several travel agencies have specialized in mystery travel. These new offers tell us a lot about the future of tourism and the current motivations of travelers.
The excessive luxury and bling bling style of the 2000s - Paris Hilton style - is no longer a dream come true! So how do you promote a high-end brand in 2022? We give you the codes for a more natural approach, in a refined slow living mood.
Communication on social networks is not easy, ads, ads and more ads end up being boring and the figures confirm it. So how can you get your messages across to your audience without assaulting them with advertising injunctions? Here are the easiest solutions to put in place.
Holistic culture is a recent cultural movement that decompartmentalizes and allows brands to develop and share their worlds. What are the consequences of this emergence? Here are the keys to taking this phenomenon into account in brand communication.
A new form of content is emerging on social networks, more benevolent and positive. Content that values all generations, and above all that favours "real people" while maintaining a beautiful aesthetic and creativity. Here are a few accounts that are a hit...
Short videos are now available on all social networks. They are clever and allow you to capture the attention of your audience. The question is how to integrate them into a lifestyle content strategy. The Headerpop team has investigated.
All the lights are on for authenticity. Once a bit old-fashioned, the term is now popular and is being used everywhere.
The public is fed up with advertising and injunctions. They want something real, something nice... something authentic!
Discovering the world, getting out of one's environment, this is what woofing is all about. A new form of tourism that aims to support sustainable and ecological agriculture through an educational work exchange. In short, it is an innovative and affordable tourism for all.
Today's society is looking for a new Eldorado, it is definitely not the appearances that make us dream anymore. In response to an increasingly artificial world, nature is asserting itself in all areas of lifestyle, we explain how...
You are not dreaming! It is indeed a color that we will talk about today. Green has always been, and even more so this year, a key color to use in your communication. We explain why!
After years of beach or ski holidays, tourists want something different. We talk to you about artisanal tourism, a new way of experiencing holidays by offering an authentic and creative interlude, right next door!
The public has a passion for vintage uses, objects or fashion, and this is not only nostalgic, but also a way to consume more sensibly without depriving oneself. Headerpop presents the most striking examples of this cool and sustainable trend.
Headerpop observes the new uses from here and elsewhere to propose a trendy, spontaneous and engaging lifestyle communication.
The idea? Define a brand according to its character and enhance its universe with the details that make the difference and inspire the public.
Values, originality, history, community, style, we build together the unique personality of your brand.