This functionality allows brands that offer products to tag them in their posts. This will facilitate the purchase process because in one click the consumer will be directly on the product page. Brands will be able to tag up to 5 products per post. The function is represented as a small bag on a clickable button under a photo. When the consumer clicks on it he can access the “buy” function. With this feature brands will be able to create a showcase on their instagram page. Many brands such as Slip Français or Sephora have already adopted it.
For the moment Instagram Shopping is available in the United States, France, the United Kingdom, Germany, Spain, Italy, Canada and Australia. The application will continue to expand in other countries throughout 2018.
A development path to explore for our lifestyle customers who already have their own online store, the concept is rewarding and efficient.
Headerpop observes new uses from here and elsewhere to propose a trendy, spontaneous and engaging lifestyle communication. The idea? To define a brand according to its character, enhance its universe and enrich its seductive power with details that make the difference and inspire the public.
Do you want to enrich your brand by illustrating its lifestyle or to promote a more conscious and responsible approach? Get comfy, we take care of everything!