Very Smart Trip is an online travel agency that offers travelers beautiful villas to share with other travelers. This innovative tourist concept is both an offer of luxury accommodations at a lower cost and a space to make new encounters.
Headerpop took charge of the French press relations for the launch of this new collaborative travel concept. Production of a press kit, elaboration of media contact lists, distribution of the press kit, monitoring and organisation of interviews.
Following the action set up by Headerpop, Very Smart Trip benefited from a large audience of the targeted Tourism and Lifestyle press who were seduced by this innovative and trendy tourist concept (Figaro-madame, The good life, Biba, cnewsmatin, Tourmag, Gaël, Femme Actuelle…).
Headerpop observes new uses from here and elsewhere to propose a trendy, spontaneous and engaging lifestyle communication. The idea? To define a brand according to its character, enhance its universe and enrich its seductive power with details that make the difference and inspire the public.
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