Un Jour au Château is a French web platform that offers to organize events, stays or activities in exceptional castles and properties. Initially specialising in events for private individuals, the site wishes to diversify its offer and broaden its audience.
Un Jour au Château entrusted Headerpop the mission to work on a new strategic positioning to highlight new offers aimed at broadening its audience. At the same time, the agency suggested ways to improve conversion and thus increase the number of bookings made directly on their e-commerce platform for leisure and tourism.
Finally, in order to highlight the innovative aspect of the offer, its elegance and its know-how, the Headerpop team made a proposal for modifications to the website. The mock-ups carried out include all the existing pages of the current portal and propose an ergonomic optimization and a better valorisation of the assets of the offer.
The site is currently being redesigned in order to integrate these modification proposals that have been validated by the client.
Headerpop observes new uses from here and elsewhere to propose a trendy, spontaneous and engaging lifestyle communication. The idea? To define a brand according to its character, enhance its universe and enrich its seductive power with details that make the difference and inspire the public.
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