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  • Strategy

Territorial marketing and community of inhabitants

Mon Ardenne is the community of the region's inhabitants, each one sharing his or her experience or journey in the Ardennes and receiving good tips from other members. This project, carried out for the Ardenne brand, aims to promote this beautiful, natural, lively and attractive region through the eyes of its inhabitants.

For the Ardenne destination brand, Headerpop has conducted an action plan aimed at promoting the Ardenne region through its French, Belgian and Luxembourg inhabitants. Thus Mon Ardenne was born, a community which brings together the inhabitants of the cross-border Ardenne. Mon Ardenne promotes this unique multicultural territory through portraits and creative initiatives. The community encourages exchanges and offers access to a number of advantages for members.

The Headerpop team proposed a territorial marketing programme and various communication actions to accompany the Ardenne brand in this mission:

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Communicating
your lifestyles

Headerpop observes new uses from here and elsewhere to propose a trendy, spontaneous and engaging lifestyle communication. The idea? To define a brand according to its character, enhance its universe and enrich its seductive power with details that make the difference and inspire the public.

Do you want to enrich your brand by illustrating its lifestyle or to promote a more conscious and responsible approach? Get comfy, we take care of everything!

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